You're Spatial! is a groundbreaking prototype at the intersection of artificial intelligence, spatial computing, and personalized beauty — envisioning what the future of digital customer experience could look like.​

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Conceived and produced by Thibault Mathieu as a visionary R&D initiative, the experience introduces an AI-powered beauty advisor that lives inside your physical space. Users engage naturally with a virtual assistant capable of conversation, recommendation, and education — all in real time.

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By combining generative AI (via OpenAI APIs) with immersive interaction on Apple Vision Pro and Meta Quest 3, You’re Spatial! transforms the traditional beauty consultation into a personalized, dynamic and emotionally engaging journey.

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The assistant analyzes needs, answers questions, and guides users through curated product selections — creating a deeply intuitive dialogue between brand and consumer. This spatial agent model represents a bold leap forward in AI-driven brand storytelling, with direct applications in retail, e-commerce and home-based services.

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First showcased internally for L’Oréal, You’re Spatial has been praised as a next-generation experience prototype — pushing the boundaries of what AI and XR can achieve together in luxury and beauty.

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A disruptive vision of the future: where brands don’t just speak to consumers — they speak with them, in their space, through intelligent, emotionally-aware assistants.